Award

Registered Dow Jones Sustainability Index (DJSI)

What is DJSI (Dow Jones Sustainability Index) It is the world most authorative indexes that assesses financial performance of the leading sustainability-driven companies. (The assessment is made specialized in social, environmental, and finalcial values among the high ranked companies in terms of market capitalization) Current status of the world DJSI companies Although about 70 excellent domesic companies applied, only 6 companies including our company were able to join (Lotte Shopping, Samsung Electronics, POSCO, SK Telecom, Samsung SDI, and Samsung Electro-Mechanics). Lotte Shopping is the sole figure among the domestic distribution businesses and only 9 distribution companies were selected throughout the world. (Lotte Shopping, AEON, Marks & Spencer, METRO, Kingfisher, Home Retail Group, Inditex, Staples, and Wesfarmers)

Awareded the Grand Prize in 2007 and Excellent Prize in 2009 from Web Award Korea

Awarded Grand Prize in Web Award Korea 2007 for Distribution/Service area Awarded Excellent Prize in Web Award Korea 2009 for Cyber Exhibition Hall area It is the most authorative website award that selectes the most outstanding websites in Korea by the web screening committee composed of the members from Web Award Committee and web experts in Korea. Lotte Shopping awared Grand Prize in 2007 for Distribution/Service area and Excellent Prize in 2009 for Cyber Exhibition Hall area.

National Customer Satisfaction Index

* Ranked top in 2006 among retailers for the fourth consecutive year according to the National Customer Satisfaction Index (NCSI) jointly compiled by the Korea Productivity Center and Chosun Daily. In the National Customer Satisfaction Index, a joint study conducted by the Korea Productive Center, Chosun Daily and the University of Michigan, Lotte was found to be the absolute most popular retailer among all Korean retailers four years in a row.

National Brand Competitiveness Index

* Ranked top among retailers at the National Brand Competitiveness Index (NBCI) in 2006 for three consecutive years according to the Korea Productivity Center and JoongAng Ilbo - Lotte was found to have the highest brand recognition and best brand?image among all Korean retailers. - Won the first NBCI award in October 2006

Brand Power

Recognized as Korea¡¯s best power brand for 8 consecutive years (1999 ~ 2006) by the Korea Management Association (KMA). Research performed by KMA showed that Lotte gained the top spot on the ¡®Brand Power Index¡¯ of the Department Store sector for 2006

Star Brand

* The Korea Economic Daily names Lotte as ¡°Star Brand¡± for 7 consecutive years. (2000 ~ 2006) Consumers rated Lotte as the retailer with the best brand value.

Corporate Image

* The Korea Management Association recognizes Lotte as the corporation with the Best Image for 4 consecutive years. (2000 ~ 2003) Lotte scored the highest in a survey that measured corporations on several key areas. The areas surveyed were: quality of products and services offered, contributions to the local community, corporate reliability and corporate brand awareness.

Korea Retail Award

*Awarded the 2006 President¡¯s Prize for merit in the retail industry by the Korean Chamber of Commerce & Industry (KCCI) and Maeil Business Daily. Lotte was honored with the 2006 President's Prize for its contribution to protecting consumer rights and raising the level of consumer confidence in the retail industry by placing top priority in its clients needs.

Miscellaneous

* Ranked top in the National Customer Satisfaction Index(NCSI) in Dec 1999. (Research performed by the Korea Productivity Center and Chosun Daily) * Ranked top in the Korea Customer Satisfaction Index for 2 years (2000 ~ 2001) by KMA * Rated as the No. 1 retailer for 2 consecutive years (2000 ~ 2001) by readers of the Korea Economic Daily. * Acquired ¡®Guaranteed Quality¡¯ certification by the Agency of Technology and Standards. (MOCIE: Ministry of Commerce, Industry and Energy) * Web Award Korea 2007 Grand prize in retail & service area:'Web Award Korea' is given to the best web-sites in the nation, evaluated by the web award committee and on-line system experts. * Asia-Pacific Top 500 Reatailer Gold Prize for four consecutive years(2005~2008):Selected as 'top 10 retailers in Asia-Pacific division' and 'the best retailer in South Korea' by Retail Asia Publishing.